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What the heck are WordPress Attachment URLs – and what to do about them?

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A friend of mine recently asked me what WordPress Attachment URLs are? During my explanation, it occurred to me that they’re one of those things about WordPress that frequently gets almost entirely overlooked — often at the SEO-expense of users who nine-times-out-of-ten haven’t even heard of Attachment URLs before: let alone know how to go about dealing with them! So here goes…

What are Attachment URLs:

In short: every time you insert some media (an image for example) into a post, WordPress creates an entirely new web page/post containing nothing more than that single piece of media (plus the usual header, sidebar and footer, etc) – this new page is commonly referred to as an ‘Attachment URL’.

An example:

Here’s an example of an Attachment URL produced by this very site (note that this is no-longer a live example since we redirect these to the parent post — see below):

WordPress Attachment URL Example

(click to enlarge)

…what a mess!

How to find your own Attachment URLs:

The trick to finding these pages is to take a look at the file name of the media/image and append this file name to the URL of the post in which it’s inserted: i.e. if the file name of the images is, say “editing-the-header” and the post into which it is being used it, say ““, then the corresponding Attachment URL for that images would be at “” (note that this is no longer a live example since we redirect these to the parent post — see above for a screenshot instead).

What they are not:

It’s worth noting that Attachment URLs are not, as some people seem to think, referring to simply the location of the image itself — here’s an example of a URL referring to simply the location of an image (this is NOT an attachment URL) —

The perceived issue:

The perceived issue with WordPress creating these ‘extra’ pages though seems relatively clear: Google may index these pages and regard them as low-quality content (since all they contain is a single image with no readable/interesting text etc) – what’s more, if users find such pages (or images) in a Google search and then click through to them they may be quick to leave (since all they find is a single image), thereby increasing your site’s bounce rate.

The benefits of Attachment URLs:

I’m no expert on this particular matter, but I honestly don’t really see how having an entirely new page generated for each piece of media inserted into a post is of any significant benefit at all – apart from that it allows you to refer users to an actual page URL instead of simply giving them the URL of an actual image, etc… …Is this even a benefit?!

So what to do about them:

There are few schools of thought on this: a) leave them be and don’t worry about them too much (hmmm), b) ask search engines to no-index them, or c) redirect them to the original post into which the media was inserted, which is what we do on this very site – with the help of Yoast’s incredibly-popular SEO Plugin: WordPress SEO by Yoast.

Using Yoast’s SEO Plugin to redirect Attachment URLs:

If you’re using Yoast’s SEO plugin, the solution is a doddle: simply navigate to ‘SEO’ → ‘Permalinks’ and check the ‘Redirect attachment URLs to parent post URL‘ checkbox — as shown in the following image:

Yoast SEO Attachment URL Setting

(click to enlarge)

Problem solved (and yet another reason to use Yoast’s invaluable SEO Plugin)!


By Brin Wilson

Founder of WinningWP - passionate about all things WordPress! Find me on Twitter.
Comments (policy)
  1. Nicole says:

    I thought ‘redirect to parent post url’ is no longer viable in Yoast. It wasn’t always redirecting properly or causing other issues, and so was removed. This article’s date implies it was updated recently (2019) but this is counter to everything I’ve read (and the settings available in the latest versions of Yoast).

  2. Thiago Nunes says:


    Congratulations for the article! What is the determining factor that will cause Google to index the pages that contain the media articles? Because so far no page of the sites that I manage were indexed and I didn’t any configuration.

    Thanks in advance!

  3. Breanne Katherine says:


    I have followed these instructions exactly, but nothing has changed. Does it take awhile for the redirect to take effect perhaps? o.O

    • Brin Wilson says:

      – Still not working? Is your website cached? That would be my first guess… maybe clearing your cache might help?

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