The Seven Best Testimonial Plugins for WordPress
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Getting a ton of traffic to your website doesn’t mean much if your visitors don’t do whatever it is you’d like them to.
Whether your goal is to build your newsletter-subscription list, sell more products or services, etc, you have a website for a reason!
In reality, however, it can often prove to be very difficult to convince your visitors to do any of these things — not least because we’re all still a little skeptical from time to time!
Having a successful website depends on establishing trust with your visitors — and social proof, like testimonials, can often help by increasing credibility, which in turn encourages both adoption and acceptance.
Top 7 WordPress Testimonial Plugins
Testimonial plugins generally work by allowing you to add testimonials to your website in the form of custom post types — and give you a variety of ways to display your testimonials as widgets, full pages, slideshows, and more. Many of them also offer various ways to not only display testimonials, but also collect them, such as by adding a form to your website for visitors to fill in, or even gathering them for you via social media!
There are a lot of testimonial plugins out there, in the following list I’ll be focusing on plugins that:
- are popular and highly-rated,
- are currently being updated and supported by the developer, and
- have some unique feature(s) to set them apart from the rest!
Hopefully you’ll find this list extremely useful in helping you find the perfect testimonial plugin — and if, by chance, we happen to have missed your favorite plugin, let us know in the comments below!
Easy Testimonials is an easy-to-use, basic plugin that still packs a lot of features. It’s also one of the most popular, with over 80,000 downloads and a rating of 4.6 stars! And I have to say, it’s my favorite on this list — I’ve been using it on several of my sites for a quite while now.
With Easy Testimonials, you can display your testimonials as a customized widget, or add them to any post or page with a variety of shortcodes. You can also use the Settings menu to generate your own shortcodes with custom display options.
One of the best features of this plugin is the ability to control how the testimonials display. There are over 30 different display styles you can choose from, so you can customize the look without having to learn CSS. There’s also a field in the settings menu to enter custom CSS if you want to fine-tune the display further.
The plugin is pretty self-explanatory and simple to use, but it also has extensive documentation if you get stuck. Many of the reviews also note that the developer is quick to help out with any issues.
There’s also a Pro version that lets you collect testimonials on your website front end with a form, among other premium features.
But the free version has plenty of features already. You can:
- Display random testimonials in your sidebars, pages, or posts
- Choose from cool transition effects like slides or fadeout
- Include ratings and images with your testimonials, with Schema.org markup
- Link testimonials to a custom URL (like a product page)
…to list but four of many!
Testimonials Widget is one of the most popular testimonial plugins, and when you look at all the included features, it’s easy to see why.
With this plugin, you’re not just limited to testimonials, you can also use it to display portfolio projects and reviews. Each testimonial can include videos as well as images and text, and supports categories and tags, and review schema for rich snippets. Once created, the plugin lets you display each of these via shortcodes, widgets, or functions in your theme files.
…and ideal choice then, for a designer/developer wishing to display a range of different types of client testimonials on a portfolio website, for example.
A few other great features that set this plugin apart:
- Choose from carousel, fade, or slide transitions
- Filter by category, tag, or post ID
- Responsive slideshows
The testimonials display with basic styling and minimal options to change the look, so if you want more display options, you’ll have to know at least a little CSS to really customize how things get displayed.
There’s also a premium version available that includes both support from the developer and a lot more features. Note: although the free version doesn’t include direct support, it’s worth mention that there’s an available knowledge base that provides a certain level of community support.
Testimonial Basics is a simple and easy-to-use plugin that make it very easy to add testimonials without complicated options and configurations. There are styling options, including nine different fonts, so you can customize the look easily without having to know any CSS. Many of the reviews note how easy it is to configure and use — a great choice then perhaps, if you don’t want to spend much time figuring things out or messing with any code.
The testimonials support both a five-star rating system and Gravatars so you don’t have to upload any images (providing, of course, that the author of the testimonial has a Gravatar associated with their email address).
There are input forms included, either as shortcodes or widgets, so you can collect testimonials from customers/clients directly on your website. You can also display your testimonials with shortcodes or widgets. Furthermore, this particular plugin is also available in French, Dutch, German, and Spanish.
HMS Testimonials is a little different because it includes absolutely zero styling out of the box. You’ll have to know CSS in order to style your testimonials.
It does have some interesting features though, including a drag-and-drop editor for you to create your own page templates on which to display your testimonials. You can also add custom fields to your testimonials to display whatever additional information you’d like.
This is a basic, flexible plugin that’s ideal for those who know their way around code but don’t want to create a plugin from scratch. The developer is also very involved with the userbase and open to suggestions, and often incorporates new features to the plugin based on user suggestions.
(note: if you’re looking for an even more basic, light-weight testimonials-plugin than this one (if you’re an experienced developer for example), check out Testimonials by WooThemes)
Testimonials WordPress Plugin
Testimonials WordPress Plugin is a premium plugin developed by Brandon John, available on Code Canyon. It has a very high rating of 4.77 stars with almost 50 ratings!
As you’d expect, this premium plugin comes packed with a lot more features than many free ones. To begin with, there are a lot of display options for your testimonials right out of the box. In a widget or using a shortcode, you can display them as a:
- Slider with thumbnails
- Slideshow with full testimonials and star ratings
- Grid layout (great for pages)
- List layout
You’ve also got a variety of styling options to choose from, including displaying the image on the top, bottom, or either side of the testimonial, and displaying the testimonial itself as a speech bubble. You can also customize font-and-background colors, outlines, font types, and more. Plus, all the displays are responsive — meaning they’ll look great on any size page or sidebar.
If you have the budget for a premium plugin, I’d highly recommend Testimonials WordPress Plugin.
AB Testimonials Plugin
Just like with Testimonials WordPress Plugin above, you have a choice to display your testimonials through widget or shortcode. There are two available styles to choose from, both of which are fully responsive. For further style customizations, though, you’ll have to modify the CSS on your own.
Customers can also easily submit their own testimonials through a submission form on your website.
Kudobuzz Testimonial Widget
Kudobuzz Testimonials is not as popular as the others on this list with just over 2,000 downloads, but it’s highly rated and has some interesting features that set it apart from the other plugins on this list.
In addition to adding your own testimonials (or “kudos”), Kudobuzz also automatically gathers positive mentions of you on Facebook, Twitter, Google+, and blogs around the web.
In order to use this plugin, you’ll have to create an account at Kudobuzz.com to use the plugin. Once you do, you can connect your social media accounts, and it’ll start tracking your mentions for you. This is a really great, easy way to save complimentary mentions on social media. You can then use shortcodes to display your testimonials on a post or page.
This plugin seems to be very basic and doesn’t have much documentation, but the functionality is very useful. Hopefully they’ll develop it more and more as time goes on.
Do You Really Need a Plugin to Display Testimonials?
It’s true that you could easily add testimonials to your website manually. In fact, I’d recommend doing just that if you happen to have both the coding skills and only a couple of simple testimonials to display — especially if you don’t think you’ll be updating or adding to them anytime soon.
In many cases however, using a testimonials plugin will give you an excellent range of options for not only managing and displaying testimonials on your site, but also collecting them in the first place — thereby potentially saving you a lot of time and energy…
If you’re thinking to try using testimonials on your website in a big way, I’d absolutely recommend trying out one or more of the above-mentioned WordPress testimonial plugins!
Share Your Suggestions
I’ve been using Easy Testimonials on a few of my sites for a while, since it’s extremely quick and easy to set up. But if I were looking to upgrade, I’d definitely consider purchasing Testimonials WordPress Plugin.
Do you display testimonials on your website? How do you display them and how have they helped your business?